Top Luxury Casualwear Brands for Effortless Style in 2025

Once upon a runway, luxury meant tight tailoring and whispered exclusivity. That was almost half a decade back. Today, comfort is the crowned king, and sophistication is his queen; both reign supreme in the kingdom of luxury fashion. 

Casual wear lined with subtle sophistication has emerged as the priciest jewel in every modern wardrobe. Imagine pulling on a cloud-soft cashmere hoodie, shrugging into an oversized coat, and comfortable joggers that move with you; the lines between loungewear and legacy have just blurred.

From Louis Vuitton’s monogrammed jackets to Brunello Cucinelli’s ethically made knits, from the palazzos of Milan to New York’s SoHo lofts, the world’s elite are embracing luxurious comfort and fluid lines. Genderless forms and tactile fabrics have transcended runways to reach the streets—this is no fleeting trend, but the new fashion gospel.

Luxury brands are crafting versatile, high-quality pieces that embody a gender-neutral aesthetic, offering inclusivity and a timeless appeal. And thanks to platforms like The Luxury Closet, owning these iconic pieces no longer requires paying full retail—just refined taste.

Sifting Through the Silk: What Makes Casual Luxury Luxe?

A true luxury casual piece is more than its price tag—it’s a sum of dreams, heritage, and innovation. Here’s what elevates mere clothing to legend:

• Heirloom Fabrics: Whisper-light cashmere, airy merino, silken blends that beg to be touched.
• Crafted by Artisans: Seams kissed by centuries, impeccable finishes hidden where only you’ll notice.
• Whispered Branding: The logo is in the line, not the shout.
• Effortless Versatility: Each piece fits breakfast in the Hamptons, gallery hopping in Tokyo, or a lazy Sunday at home.

Breaking It Down: 4 Types of Luxury Casualwear Brands

Luxury casualwear isn’t a monolith—it spans iconic houses, minimalist masterminds, heritage brands, and new-gen disruptors. To help you navigate this space, we’ve grouped the key players into four value-based tiers, based on:

• Retail & pre-owned pricing
• Discount availability
• Fabric quality
• Online accessibility
• Styling versatility

As you will see, luxury casualwear is a spectrum, ranging from quietly opulent icons to sharp new minimalists. Each tier brings its distinct approach to fabric, fit, accessibility, and influence. Here’s the definitive breakdown:

1. Ultra-Luxe Icons

Minimal branding. Maximum craftsmanship.

These brands epitomize legacy and artisanship, favoring restrained aesthetics and exceptional materials. Sales are a rarity—the ultimate appeal lies in the combination of tactile luxury and timeless design.

The godfather of baby cashmere, known for muted palettes and unmatched softness.

Champion of ethical Italian craftsmanship, where thoughtful tailoring meets tranquil, elevated comfort.

Rarefied materials, meticulous handcraft, and discreet branding cement its place among “Ultra-Luxe Icons.” Pieces like artisanal cashmere sweaters, silk-zip hoodies, and the iconic carré scarves consistently command top-tier prices and remain investment-grade staples for collectors and connoisseurs.

2. Couture Titans

Big names, bold statements.

Dominating both runways and resale markets, these labels are as comfortable in the spotlight as they are on the street. Expect powerful house codes, statement-making silhouettes, and the ability to set or redefine trends.

Under Nadège Vanhee-Cybulski, the brand brings a more relaxed, quietly luxurious sensibility, offering minimalist trousers, breezy linen separates, elegant knits, and utilitarian chic.

• Chanel (Casual Pieces) – 

Logo-light knits and fluid shapes with enduring, understated elegance.

Monogram-mania meets soft tailoring; street-luxe with a heritage twist.

Oversized fits and edgy, statement silhouettes define a modern wardrobe.

• Chanel (Logo-forward) – 

The unmistakable icons, for those who want to be seen.

• Bottega Veneta (New School) – 

Directional textures and modern cuts a akin to high fashion currency.

 Under both Phoebe Philo and Hedi Slimane, the brand perfects Parisian minimalism with sharp tailoring, boxy tees, luxe sweatshirts, and clean denim. Celine embodies French irreverence: gender-fluid, elevated, and perennially cool.

3. Modern Heritage Brands

Legacy labels reimagined for a laid-back era.

These houses translate heritage codes into relaxed, wearable forms with neutral hues and resilient fabrics—the result: seasonless pieces that meld seamlessly into any wardrobe.

• Bottega Veneta (Classic styles) – 

Signature intrecciato weaves, refined outerwear, and structured cottons.

Polished leisurewear and tailored basics exuding quiet authority.

Subtle luxuries that whisper elegance for everyday wear.

• Brunello Cucinelli – Appears here too, thanks to its mix of status, softness, and approachable tailoring.
• Celine – Celine could also reside here, given its mastery of heritage minimalism and timeless everyday wear. However, given its high-fashion status, it ultimately bridges the realms of “Couture Titan” and “Modern Heritage.”

4. Smart Contemporary Brands

The new minimalists and preppy essentials.

Accessible, gender-neutral, and style-savvy, these brands offer high-quality basics that blur the line between fast fashion and thoughtful investment. They are favorites among those seeking to build a modern, versatile, and wearable wardrobe.

• Ralph Lauren (Purple Label/Mainline) – 

Americana infused with contemporary ease.

Sculpted silhouettes and slow-fashion values, refined to minimalist perfection.

Chic, neutral basics that work all day, every day.

• COS+ – Sharply cut, entry-level luxury, available through Net-a-Porter and leading resale platforms.

Luxury casualwear is no longer one-size-fits-all. Each realm brings new possibilities for comfort, status, and creative layering, inviting you to curate a wardrobe that feels tailor-made for both your life and your style narrative.

Discovering Luxury Casual Fashion

Luxury casual fashion combines impeccable craftsmanship with relaxed silhouettes, creating pieces that elevate everyday wear. Here’s our take on standout offerings from top brands, each embracing the unisex ethos driving modern fashion:

Brunello Cucinelli 

Widely hailed as the “philosopher-king” of luxury casualwear, Brunello Cucinelli is renowned for its ethical sourcing and delicate Italian craftsmanship. Cashmere joggers, a bestseller for the brand, currently retail for around €1,590 to $2,260 (approximately $1,700–$2,400), with pre-owned examples ranging from $700 to $900, depending on the fabric and condition. Linen blazers are prized for their lightness and tailored drape, with retail prices often surpassing $2,000. 

Cucinelli’s signature is the relaxed, yet refined fit, designed for a gender-neutral world where comfort and understated polish go hand in hand.

Loro Piana 

Loro Piana is revered for its mastery of rare, sumptuous fibers, particularly baby cashmere sourced from the underfleece of Mongolian Hircus goat kids. A new slim-fit baby cashmere sweater retails at $1,500–$2,500 (€1,500–€2,200), with pre-owned options starting around $1,200 or less, reflecting both the fiber’s rarity and the sweater’s lifespan. Linen trousers, renowned for their year-round wearability, typically retail for $1,000 and are purchased pre-owned for roughly half that price.

Loro Piana’s muted palette and immaculate construction make these garments investment pieces suitable for any wardrobe, regardless of gender or season.

Hermès 

Famed for its uncompromising materials and quiet sophistication, Hermès offers silk scarves ($500 retail; approximately $250 pre-owned) and cashmere hoodies ($2,000–$2,500 at retail; $1,000–$1,500 pre-owned) that are the gold standard for subtle luxury. Sweaters and hoodies feature exceptional cashmere blends, often in versatile, muted hues, designed to complement any ensemble, from the most casual joggers to sharply tailored skirts.

The precision and discretion of Hermès make these items collector favorites, prized for both quality and investment value.

Louis Vuitton 

Louis Vuitton seamlessly merges iconic branding with the comfort of sportswear, capturing the zeitgeist of luxury streetwear. Monogrammed hoodies from recent collections retail between $1,200 and $2,500, with select styles available pre-owned closer to $600–$1,000, depending on rarity and condition.

Their joggers, often featuring premium leather trims or signature motifs, range from $1,500 at retail to $800–$1,000 in verified resale. The relaxed, slightly oversized fit is styled for all genders and pairs as effortlessly with designer sneakers as with polished loafers, making these pieces go-to choices for those craving status without sacrificing comfort or versatility.

Ralph Lauren 

Ralph Lauren’s approach to casual luxury is all about modern American ease with a preppy undertone. The Purple Label and mainline collections offer cable-knit sweaters ($500 retail, dropping to $250 during end-of-season sales) and timeless chinos ($150 retail, approximately $75 on sale).

Ralph Lauren’s versatile fits and soft, high-quality fabrics make their pieces ideal for layering and gender-neutral styling—think a sweater thrown over a crisp shirt or classic chino paired with statement knitwear for a look that is at once elevated and approachable.

Chanel

Chanel’s quiet luxury is embodied in pieces like cashmere cardigans and elegantly logoed tees. Pre-owned sweaters, crafted from signature soft cashmere, typically retail for $2,500 new but can be found for around $1,200 from trusted platforms. Logo tees, especially those from limited drops, retail for approximately $2,000, with pre-owned versions listed in the $800 range.

Chanel’s flowing silhouettes and timeless color palettes ensure that these garments flatter all body types, making them enduring wardrobe staples.

The Row 

The Row sets the global benchmark for minimalist luxury. Their oversized cashmere tees and sweaters, cut with flowing architectural lines, retail from $800 (for a cashmere T-shirt) to over $3,000 for their signature knitwear. Tailored coats, featuring unisex, oversized draping, often exceed $2,000 at retail and are highly sought after in pre-owned condition. The Row’s quiet genderless designs make each piece a versatile canvas for creative styling—from crisp denim to supple leather.

Bottega Veneta 

Bottega Veneta’s artisanal textures, particularly in woven leather, bring instant recognition and tactile appeal. Woven lambskin jackets start at €3,380 and range up to over $4,000 new, with pre-owned versions available from $2,000 and upward. Their cotton trousers and other casual staples, noted for their robust make and fit, average $1,200 retail. Universal cuts, meticulous finishing, and contemporary colorways ensure Bottega Veneta’s pieces can be styled by all, seamlessly blending into luxurious yet practical wardrobes.

Which Brand Fits You Best? The Following Chart Can Help You Decide

Quick Comparison Highlights

• Most Comfortable: Loro Piana (luxury cashmere) & Ralph Lauren Purple Label (soft tailoring).
• Most Investment-Worthy: Hermès RTW & Brunello Cucinelli.
• Most Accessible Online: Louis Vuitton, Ralph Lauren, Bottega Veneta via The Luxury Closet, Farfetch, and Net-a-Porter.
• Most Fashion-Forward: The Row and Bottega Veneta for minimalist editorial aesthetics.
• Biggest Resale Value: Louis Vuitton, Hermès, Chanel (esp. rare RTW editions).

Comparing Luxury Casual Fashion: The Luxury Closet vs. J.Crew, Tommy Hilfiger, and Balenciaga (Resale Vs Retail)

To guide your wardrobe choices, we’ve compared pre-owned luxury fashion from The Luxury Closet with mainstream brands like J.Crew, Tommy Hilfiger, and Balenciaga, focusing on comfort, fit, and value across categories like sweaters, trousers, and jackets.

J.Crew

• Pros:
  • Value: Affordable staples like cotton sweaters (~$80 retail, ~$40 on sale) or chinos (~$75 retail, ~$35 on sale) offer strong cost-per-wear (~$2 for 20 wears). Widely available at Nordstrom or J.Crew’s site.
  • Comfort: Soft fabrics in slim or relaxed fits ensure all-day wearability, ideal for casual settings.
  • Fit: Consistent sizing with options for tall/slim/regular, as well as unisex-friendly when styled creatively (e.g., oversized sweaters for women).
• Cons:
  • Quality: Solid but lacks the premium craftsmanship of Chanel or Loro Piana. Fabrics may wear out after frequent washing.
  • Design: Classic yet less distinctive, requiring creative styling to bring it to life.

Tommy Hilfiger

• Pros:
  • Value: Polos (~$60 retail, ~$30 on sale at Macy’s) and denim jackets (~$100 retail, ~$50 on sale) are budget-friendly and accessible.
  • Comfort: Thick cotton and denim feel sturdy, though not as luxurious as Brunello Cucinelli.
  • Fit: Relaxed cuts work across genders, pairing well with jeans or shorts.
• Cons:
  • Quality: Durability varies; some online reviews note fading or stitching issues after minimal wear.
  • Branding: Prominent logos can feel less refined, clashing with quiet luxury trends.

Balenciaga

• Pros:
  • Comfort: Oversized hoodies (~$800 retail) and cargo pants (~$1,000 retail) are soft and breathable, ideal for relaxed, high-fashion looks.
  • Fit: Genderless, baggy silhouettes suit all body types, perfect for bold styling with sneakers or skirts.
  • Design: Trend-driven aesthetic offers a modern edge, standing out from J.Crew’s classics.
• Cons:
  • Value: High prices for basic materials feel logo-driven, offering less cost-per-wear value than pre-owned luxury.
  • Durability: Some fashion forum feedback reports thinning fabrics or loose stitching after minimal wear.

The Luxury Closet (Pre-Owned Louis Vuitton, Chanel, Hermès, etc.)

• Pros:
  • Value: Significant savings on ultra-luxe pieces (e.g., Louis Vuitton hoodie at ~$600 vs. $1,200 retail; Chanel cardigan at ~$1,200 vs. $2,500). High cost-per-wear value due to durability (e.g., $1,000 Hermès hoodie worn 100 times = $10/wear).
  • Comfort: Premium materials, such as Loro Piana’s baby cashmere or Hermès’ silky cotton blends, offer unmatched softness, even in pre-owned pieces.
  • Fit: Relaxed, unisex silhouettes (e.g., The Row’s oversized coats, Brunello Cucinelli’s loose joggers) suit diverse body types, ideal for layering across seasons.
  • Authenticity: The Luxury Closet’s rigorous authentication ensures every piece is genuine, delivering trust and quality.
• Cons:
  • Limited Stock: Popular sizes (M/L) sell out quickly, requiring regular browsing.
  • Condition Variability: Minor wear (e.g., faint marks on jackets) may occur, though fully disclosed in listings.
  • Price: Pre-owned luxury items (~$400-$2,000) tend to be pricier than mainstream brands.

Building Your Investment-Worthy Wardrobe

Crafting a relaxed luxury wardrobe starts with versatile, high-quality pieces that balance authenticity, value, and creativity:

• Authenticity: Choose brands with a rich heritage. Louis Vuitton’s monogrammed designs reflect a 160-year legacy, while Brunello Cucinelli’s cashmere embodies ethical craftsmanship. The Luxury Closet’s authentication ensures every piece is genuine.
• Value: Prioritize cost-per-wear. A $1,200 pre-owned Loro Piana sweater, worn 200 times costs $6 per wear, rivaling J.Crew’s $40 sale sweater. Shop seasonal sales at Nordstrom for Ralph Lauren or browse The Luxury Closet for luxury deals.
• Creativity: Mix categories for unique, genderless looks. Pair a Chanel cardigan with The Row’s tailored joggers for quiet elegance, or style a Ralph Lauren sweater with Bottega Veneta’s woven jacket for modern prep. Experiment with oversized fits, neutral tones, or bold accessories, such as Hermès scarves.

Investment-Worthy Pieces @ The Luxury Closet Offering the Necessity of Luxury with Comfort

Luxury casual fashion, with its timeless appeal and gender-neutral designs, has transformed the way we define style. From Louis Vuitton’s bold hoodies to The Row’s minimalist coats, these pieces offer comfort, versatility, and status for all. The Luxury Closet makes the world accessible, offering authenticated pre-owned fashion that rivals new purchases from J.Crew, Tommy Hilfiger, or Balenciaga in terms of quality and value. Start your wardrobe with 3-5 key pieces—perhaps a Loro Piana sweater, Ralph Lauren chinos, and a Hermès scarf—and style them your way. Explore The Luxury Closet’s curated collection to find your next investment piece, and share your story with us below! 

FAQs: Luxury Casualwear Brands

1. What are the best luxury casualwear brands in 2025?

According to research by The Luxury Closet, the top luxury casualwear brands include Loro Piana, Brunello Cucinelli, The Row, Hermès, Louis Vuitton, and Celine. These labels combine exceptional craftsmanship with effortless, elevated design, perfect for everyday wear.

2. What is quiet luxury, and which brands offer it?

Quiet luxury refers to high-end fashion that avoids flashy logos and trends. Brands such as The Row, Bottega Veneta, and Loro Piana exemplify this trend with minimal branding, premium fabrics, and timeless silhouettes.

3. Are luxury casualwear brands worth the investment?

Yes, many luxury casual wear pieces retain their value and last for years. Items from Brunello Cucinelli, Hermès, and Chanel can even appreciate, especially in the resale market.

4. Which luxury brands have the best quality fabrics for casual wear?

Loro Piana is renowned for baby cashmere and vicuña, while The Row and Zegna focus on natural, sustainable textiles. Hermès offers ultra-soft cashmere and silk in its casual lines.

5. Can I buy luxury casualwear brands at a discount?

Yes, but discounts are rare for ultra-luxury brands like Loro Piana and Hermès. You can find pre-owned or outlet pieces from brands like Ralph Lauren Purple Label, Bottega Veneta, and Theory Luxe through resale platforms such as The Luxury Closet.

6. What’s the difference between high fashion and luxury casualwear?

High fashion emphasizes seasonal runway trends, while luxury casualwear focuses on timeless, wearable pieces. It’s the difference between a showstopper and a staple.

7. How can I tell if a casualwear brand is truly luxurious?

Consider the fabric composition (e.g., cashmere, wool-silk blends), stitching quality, country of origin (Italy or France is a strong indicator), and whether the brand prioritizes avoiding mass production or fast fashion trends.

8. Which minimalist luxury brands are most popular now?

The Row, Totême, COS+, and WARDROBE.NYC are leading the minimalist movement. They focus on clean lines, sustainable practices, and elevated basics perfect for capsule wardrobes.

9. Are casual wear pieces from Hermès or Chanel really casual?

They are luxurious interpretations of casual wear. Think silk sweatshirts, logo-light knitwear, or relaxed tailoring—pieces that merge everyday comfort with high-end detailing.

10. Where can I shop for pre-owned luxury casualwear?

Websites like The Luxury Closet, The RealReal, and Vestiaire Collective offer authenticated, pre-loved luxury casualwear, making it more affordable and sustainable.

We invite you to share your journey! Post photos of your favorite luxury casual pieces, whether from The Luxury Closet or elsewhere. Share fit notes (e.g., how does Louis Vuitton’s sizing run?) and styling tips (e.g., pairing The Row’s coat with denim). Your insights inspire our community to embrace relaxed elegance with confidence. 🙂