MILAN — The Florence-based sartorial brand Stefano Ricci is bucking the luxury slowdown and expects to round off the year with growing revenues.
This week the brand unveiled its fall 2025 collection and revealed a new hospitality project, suggesting it is not skimping on investments.
In keeping with its world trip concept, dubbed “SR Explorer,” Stefano Ricci traveled to Peru for its fall 2025 collection.
It is both a physical and metaphorical trip as campaign and look book imagery were shot amid locals against the mountaintop landscape of Cusco, the Rainbow Mountains of Palcoyo and the Andes, and the Peruvian and Incan cultures also highly informed the lineup.
Subtle references to the local landscape are embedded in the collection, in the use of precious natural fibers including royal vicuna wool, and the painterly palette of cochineal red, indigo blue, golden yellow, gray and green.
Stefano Ricci men’s fall 2025
Courtesy of Stefano Ricci
Combining the brand’s penchant for a tailored look with the needs of modern men, the expansive range of 67 looks covers multiple facets of the Stefano Ricci offering, from the more casual — in the Explorer parka, white puffers, shirt jackets and blousons lined in shearling — to the more formal.
The seasonal take on sartorialwear is defined by micro and macro patterns, from the subtle tweeds on lightweight blazers to the silk, wool and linen Prince of Wales textiles plied into slim-fit suits. These flank checkered and windowpane tailoring in chalky pastels and an evening blazer defined by peak lapels trimmed in shimmering silk or a shawl-collared style in blue and burgundy.
A blue suit crafted from the Alpha Yarn, a precious wool exclusively used by Stefano Ricci, stole the spotlight, as did the laid-back reinterpretation of the suit as a shirt and pant combo crafted from nubuck leather.
Furthering its link with the country it drew inspiration from, Stefano Ricci has pledged support for the Centro de Textiles Tradicionales del Cusco, an organization that works on the preservation of Quechua textile traditions, by funding weaving courses to train the next generation of artisans.
The wonders of the world have informed recent Stefano Ricci collections since the children of the founders, who are now running the company, are known as frequent and avid travelers.
For its collections the brand has so far visited Luxor, Egypt; Iceland; the Galápagos Islands; Mongolia, and Cambodia, the latter alongside famed nature photographer Steve McCurry, who shot the spring 2025 look book and campaign.
The family-owned business, founded in 1972, is rounding off 2024 with reasonable growth. In the third quarter of the year, revenues increased 11 percent to 174 million euros, driven by a strong performance in the Middle East, the company said.
“In such an uncertain geopolitical landscape and marked by a slowdown of luxury goods consumption… thanks to new product lines and highly innovative projects in the interior division… the brand continues to enter new markets and looks with renewed confidence to strategic regions like North America and Asia,” said Niccolò Ricci, the company’s chief executive officer. “This will ensure we maintain high levels of performance, supported by a significant medium-to-long-term investment plan.”
Stefano Ricci men’s fall 2025
Courtesy of Stefano Ricci
Although China has showed signs of slowdown, the company said, the European and U.S. markets have grown steadily. The Italian brand has lined up new store openings at the Montecarlo Mareterra retail complex, Ho Chi Minh City, Vietnam, and Washington D.C.
Stefano Ricci operates five stores in the U.S., in New York, Beverly Hills, Miami’s Design District, and two in Las Vegas.
The U.S. accounts for 20 percent of the overall business and sales in the country rose 16 percent last year. The brand has recently inked an agreement with The Explorers Club in New York, committing to fund expeditions of young explorers led by the club.
In 2023 the company posted a record $256 million in sales worldwide, up 43 percent from the prior year. Overall the brand counts 80 stores.
In a sign that the brand is increasingly committed to offering its affluent clientele a lifestyle proposition, Stefano Ricci recently unveiled a penthouse called La Rocca at Tuscan medieval hamlet-turned tony resort destination Castelfalfi.
The two-bedroom location spanning across 3,982 square feet and two levels offers an expansive living area, a lobby with a fireplace and a private rooftop equipped with a jacuzzi. Decked in dark briar-root wood flooring and hand-chiseled sandstone walls, it is filled with custom furniture and decor, part of Stefano Ricci’s SR Home collection, from the wooden cabinets with chrome accents and crocodile leather armchairs to the Murano glass chandeliers and curtains crafted by the Antico Setificio Fiorentino, a storied silk-maker company owned by the Stefano Ricci Group.
“To enhance the ideal home for a gentleman, we incorporated elements of true heritage,” said Stefano Ricci, founder and president of the namesake luxury brand. “Dressing an environment is, indeed, about embracing a man’s life by 360 degrees, like the creation of a bespoke suit.”
The Stefano Ricci La Rocca penthouse in Castelfalfi, Italy.
Alessandro Moggi/Courtesy of Castelfalfi
The venture follows the unveiling of the Sindalah Yacht Club by Stefano Ricci earlier this fall on Sindalah island, a region of the Neom City project in Saudi Arabia.
