Renfro Brands is starting 2026 with new leadership.
The company said it appointed Jay Robinson as its new president and CEO. Robinson, who succeeds Stan Jewell as he transitions to another opportunity, most recently led Renfro’s global brands division and innovation group.
In that role, he successfully led the team that “significantly increased the company’s global sales footprint with unique product offerings,” Renfro said. And with more than 30 years of executive leadership experience in the consumer products and apparel sectors, Robinson has a strong record of driving profitable growth.
In his new role, Robinson will focus on driving on sustainable growth, while enhancing Renfro’s brand portfolio and the firm continues to invest in both innovation and talent.
“Jay’s deep industry expertise, strategic mindset, and long-term commitment to Renfro make him uniquely qualified to lead the company into its next phase of growth,” said Ari Rennert, president of The Renco Group Inc. Renco is the parent company of Renfro Brands.
“Renfro’s success has always been built on its people, its partnerships, and its commitment to innovation. I look forward to collaborating with our talented teams to build on our momentum, invest in our brands, and drive sustainable, long-term growth,” Robinson said.
Renfro is a legwear and apparel manufacturer across the men’s, women’s and children’s categories. It manages a portfolio of owned and licensed brands that include Polo Ralph Lauren, New Balance, Dr. Scholl’s, Soffe, Hotsox, and K.Bell. Renfro operates a fully integrated global platform that works with leading retailers across international markets.
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