SHOW TIME: Nick Knight is marking the 25th anniversary of his creative media platform ShowStudio with a fashion film made using a new technique that creates 3D images of models and places them in ultra hi-res environments.
The five-minute film, which will be released Dec. 17, consists of three narrative arcs, around the themes of mind, body and soul. It features Anok Yai, Naomi Campbell, Mona Tougaard, Susie Cave and Xiao Wen Ju. The 60-second trailer will drop Thursday.
Knight captured the film with his new Ray-Ban Meta AI Gen 2 glasses, which not only act as a companion to the wearer, doling out reminders, travel advice and cultural tips, but also record ultra-HD video, and transform it from 2D to 3D.
Nick Knight photographed the models from every angle, and the images were transposed into 3D forms for the film.
Knight has also created a behind-the-scenes “process film” showing his experimentation with Gaussian AI scanning techniques, which can create realistic 3D scenes — and people — from a series of 2D images or videos.
Knight made the 3D images by walking around the models and landscapes wearing his hi-tech Ray-Ban Meta glasses. He was later able to place the 3D images of the models into the 3D landscape at any angle he wanted.
Knight said he’s always dreamed of being able to “take a picture by blinking my eye, thus being physically free of a camera to move, to see and to try and find my dreams.” He added that the film reflects “the new road we are traveling.”
A behind-the-scenes image from the film marking the 25th anniversary of ShowStudio.
The film itself features designs by Iris Van Herpen, who’s just as enthusiastic about tech as Knight, as well as pieces from Comme des Garçons, Miss Sohee, Dilara Findikoğlu, Matières Fécales, Viktor&Rolf, Robert Wun, Jawara Alleyne and archive Christian Dior by John Galliano.
The new film is in keeping with the spirit of ShowStudio, which has long explored the process of creating fashion visuals. Over the years, Knight has laid bare the mechanics of fashion photography, filmmaking and livestreaming using ever-more-sophisticated technology.
Over the last 25 years, ShowStudio not only pioneered the fashion film, but was also the first to livestream a runway show in 2009 for Alexander McQueen’s spring 2010 show, “Plato’s Atlantis,” in Paris. ShowStudio was also the first to broadcast a live fashion shoot with “Sleep” in 2001, where nine top models were styled, made-up and invited to sleep through the night, with their movements recorded on a webcam.
