Hunter Bell, the Houston-based contemporary brand, is expanding its repertoire.
On Thursday, the designer will introduce swimwear and childrenswear to its lineup. The swimwear consists of eight pieces, ranging from $150 to $425. The swim follows the brand’s successful collaboration with Marysia in 2024.
The new collection features vibrant prints and details on both swimwear and sarongs. The line includes one-pieces, bikinis, rashguards and sarongs. Prices range from $325 for a one-piece to $425 for a rashguard, with bikini tops and bottoms at $160 apiece. Sarongs are $220. Sizes range from XS to XL.
The collection will be carried at hunterbellnyc.com.
Some swimsuits by Hunter Bell.
Courtesy of Hunter Bell
The childrenswear consists of nine girls’ dresses, ranging from $125 to $145. Sizing goes from 3/4 to 11/12. The line is also available at hunterbellnyc.com. Bell had dabbled with small kids’ capsules before the pandemic, but with growing demand, she decided to bring back Hunter Bell Kids in a bigger way.
Some of Hunter Bell’s girl’s dresses.
Courtesy of Hunter Bell
Bell launched her company in New York City before relocating to Houston in 2015 and has since gained traction for her cheerful prints and novelty touches, especially across tops and dresses.Â
In 2024, Hunter Bell achieved a 20 percent year-over-year increase, driven by its performance in DTC e-commerce and wholesale partnerships. The brand sells two majors, Saks and Shopbop, along with specialty boutiques nationwide.