Fairchild Media Group, in partnership with Digizen Co. Ltd., a leader in digital media and influencer management in Thailand, announces the launch of WWD Thailand, the latest expansion of the iconic fashion media brand. This new edition will bring WWD’s authoritative coverage of the global fashion, beauty, retail and related industries and personalities to audiences across Thailand.
WWD Thailand will deliver a dynamic mix of localized editorial content and globally relevant stories, offering in-depth coverage of industry news, retail innovation and fashion trends through a digital-first publishing model. The platform will be published in Thai and tailored to reflect the country’s vibrant fashion and business landscape, with a focus on spotlighting regional talent, brands and market movements.
“We are thrilled to bring the trusted authority of WWD to Thailand, a testament to the vibrant creativity and undeniable potential of this thriving region,” said Amanda Smith, chief executive officer of Fairchild Media Group. “Thailand’s fashion and beauty landscape is rich with innovative designers and vital industry, and we are excited to partner with the incredible WWD Thailand editorial and business leadership team to amplify their stories on a global scale. This launch truly defines WWD’s 115-year commitment to fostering growth and supporting excellence around the world, across all our platforms.”
Amanda Smith, CEO of Fairchild Media Group
“WWD represents the gold standard in fashion business journalism,” said Ali Ziani, CEO of Digizen Co. Ltd. “We are excited to make this globally respected brand accessible to Thai audiences by combining our deep understanding of the local market with WWD’s legacy of editorial excellence.”
WWD Thailand will be based in Bangkok. The editorial team will be revealed in the coming months. The platform is expected to launch in September with digital and social-first coverage, followed by official events and activations.
WWD provides a balance of timely, credible business news and key fashion trends for leading retailers, designers, manufacturers, marketers, financiers, Wall Street analysts, international moguls, media executives, ad agencies, trend-makers and global consumers. Founded in 1910 by Edmund Fairchild and helmed for more than two decades by legendary publisher John B. Fairchild, WWD has been the daily media of record and the industry voice of authority for 115 years.
Operated and published by Penske Media Corp. under Fairchild Media Group, WWD reaches a global audience of nearly 16 million every month across print, digital, mobile, video, social and events including the annual WWD Apparel & Retail CEO Summit and Global Summits in several international markets. As an increasingly complex marketplace heightens the need for information and competitive intelligence, WWD delivers spirited coverage with frequency, integrity and a legacy of getting it right and getting it first.
Founded in 2011, Digizen Co. Ltd. is an integral part of DigiGroup, a leader in Thailand’s digital media and influencer marketing sectors. DigiGroup’s portfolio includes Elle, Elle Men, Harper’s Bazaar, Esquire and Revolution Watch, demonstrating its ability to blend traditional media with digital platforms to meet the diverse needs of its audience.
