Cynthia Rowley has partnered with Pottery Barn, part of the Williams-Sonoma Inc. portfolio, to introduce a summer tabletop collection.
The Cynthia Rowley for Pottery Barn collection blends Rowley’s feminine and vibrant designs with Pottery Barn’s signature craftsmanship creating a colorful assortment of decorative, tabletop and entertaining pieces.
The 14-piece collection runs the gamut from plates and silverware to mugs, napkins and placemats. Prices range from $45.40 to $2,249.
Napkins and napkins rings from Cynthia Rowley’s collection for Pottery Barn.
Courtesy of Pottery Barn
“Designing this collection is like dressing the table in the best outfit,” said Cynthia Rowley. “We approached it with the same eye for color and prints that define our ready-to-wear. Inspired by my love of the outdoors and the energy of colorful dinner parties, I was able to create one-of-a-kind pieces that bring the true essence of our brand to life.”
Rowley developed artwork for her debut Pottery Barn collection featuring scenes of trees, jewels and flowers. The collection includes artful accents like a raffia mirror, multicolored gemstone napkin rings, and colorful floral dinnerware that can be layered and mixed together.
“The Cynthia Rowley for Pottery Barn collection celebrates Cynthia’s signature aesthetic sensibility for its energetic and colorful designs,” said Monica Bhargava, president of Pottery Barn. “Every piece is designed to layer and delight — infusing tablescapes with vibrant color and a touch of the unexpected.”
The exclusive collection is available online at potterybarn.com, starting Friday. It is also featured in the Pottery Barn gift registry.
When asked what prompted her to partner with Pottery Barn, Rowley said, “Pottery Barn has always been part of my life, and the ‘go-to’ for fun, colorful pieces to enhance your home, and I love the idea of a spring collaboration that can inspire colorful, summer entertaining.”
Rowley said she has designed tabletop previously and did a Dirty Dishes collection with scantily clad girls, as well as one-off pieces. She’s also done tabletop with a different label she used to do called Swell.
Some of the coffee mugs in the Cynthia Rowley x Pottery Barn collection.
Some of the pieces in the Cynthia Rowley x Pottery Barn collection.
Courtesy of Pottery Barn
As for the most fun part of the project, Rowley said, “When you’re designing everything, it’s compartmentalized. Here’s the dishes, here’s the glassware, here’s the napkin rings. When you see it come together, it’s all layered up, with print on print on print. You can create your own tabletop scape with all these different elements, it’s really exciting to see. Each piece enhances the other.”
Rowley said she enjoys entertaining. “I’m lucky enough to live with my daughter Kit who’s an influencer who has a cookbook coming out and cooks all the time. Now the proverbial tables have turned and she’s doing the cooking and I’m doing the tablescape,” said Rowley.
Asked her favorite pieces in the collection, Rowley said, “I guess all of it. It’s a pretty small-ish, right assortment that I think you kind of have to have all of it.”
Rowley said she worked on the Pottery Barn project for about six months.
“It was a lot of back and forth. Getting the colors right and getting the art perfect. And having it come together as one cohesive collection. Pottery Barn was willing to work on it really hard,” she said.
Rowley feels that women who care about their clothing care equally about their home. “I have certain bowls and dishes in my house that are my favorites. It just makes everything so much better. These will be my new favorites. I love the napkins. I just think each individual piece is really special, and when It’s all put together it’s layers and layers of prettiness,” said Rowley.
Rowley is known for her ready-to-wear, surf and swim, snow and lifestyle products attracting an intergenerational customer. She operates flagships in major cities such as New York; Newport Beach, Calif.; Houston; Greenwich, Conn.; and Sag Harbor and Montauk, N.Y., and has a significant presence in retail and online markets worldwide.