PARIS – Clinique La Prairie, which specializes in longevity clinics and integrative medicine, is focusing on mental health with the launch of the Life Reset program in its centers in Switzerland and China today.
It is billed to help people release stress, support emotional balance and resilience, and reconnect with their inner calm. The program lasts for seven days and six nights, and targets high-powered individuals or those starting on their longevity journey.
“Mental health is a driver of longevity,” said Olga Donica, longevity innovation director at Clinique La Prairie, who helped create the program. She explained the clinic had always looked at individuals’ longevity capital, but more from a biological health standpoint.
“We were missing an important component of human biology, which was this layer that is fragile, complex, that basically unifies body and mind,” Donica said. “Mental health was an area of health that we did not explore from holistic and longevity perspectives.”
Since the coronavirus pandemic, people have increasingly honed in on their mental health. It’s becoming a big business. The mental health market is estimated at $98.19 billion this year, according to Mordor Intelligence, which expects it will grow to $115.63 billion by 2031.
Clinique La Prairie two years ago launched the Brain Potential program, centered on cognition and brain health.
A fitness area at Clinique La Prairie
Photo by Tim Wagner / Courtesy of Clinique La Prairie
Life Reset was created by Clinique La Prairie’s innovation team and reviewed by an independent scientific committee. They first studied the science behind mental health and wellbeing.
The new program is based on what is called the nine hallmarks of mental health and wellbeing, which is a proprietary framework. Clinique La Prairie considers it to be the first structured model defining the interconnected dimensions of mental balance and resilience.
It focuses on “foundations,” such as sleep recovery and social connections; the “wellbeing catalyzers,” like resilience, vitality gut, immune and cardiovascular health, and the “thriving factors,” including cognitive performance and positive emotions.
“It contains components that are meant and intended to deliver a transformative effect in your life,” Donica said, adding the program is a 360-degree holistic intervention for each guest.
Each has a Longevity Master Assessment prior to starting what’s dubbed the “4Rs Journey,” referring to release, reset, reconnect and renew. Each Clinique La Prairie program begins with the CLP Longevity Method, a molecular screening process, which results in personalized plans.
From a mind-expert level, Clinique La Prairie has brought in four practices: mental health coaching with a hypnotherapy component, meditation, breathing and immersive experiences in nature, which integrate aromatherapy science and fascia stretching.
Life Reset also includes technology-delivered therapies, which are non-invasive, such as low-frequency vibration therapy through sound and vagus nerve stimulation.
“Today you have powerful, very good technologies that deliver an impact on your health with immediate effect,” Donica said.
People will be taught how to carry-over some practices at home.
“We want to cultivate new habits that really enable an important shift, which is the longevity mindset,” she said.
Clinique La Prairie created supplements for Life Reset, which are given to clients during their week-long stay, plus for an additional 60 days when they return home.
The Life Reset program, which is not designed to address existing pathologies, starts at 14,900 Swiss francs, or $19,200. It is being launched in Clinique La Prairie’s sites in Montreux, Switzerland, and Anji, China.
