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Treat Your Vac (and Your Bag) to Bissell x Susan Alexandra Charms
It’s 2025, which means you’ve likely seen it all in regards to what people put on their purses: Labubus, beauty bag charms that house on-the-go makeup brushes, and other novelties included (the modus operandi here seems to be “the quirkier, the better”). But have you ever encountered a charm collection made not only with your chic carryall in mind but also a… bestselling carpet cleaner?
For the first time ever, Bissell’s legendary, pet parent–approved Little Green Mini Portable Carpet Cleaner is getting the designer treatment — after the company paired up with the trendy, NYC-based accessory label Susan Alexandra (founded by designer Susan Korn in 2014) to unroll four exclusive, hand-beaded charms that symbolize all the daily messes the tiny-but-mighty Little Green Mini helps people overcome.
“Life is full of messes — whether from pets, people, or just the beautiful chaos of everyday living. This collaboration proves that cleaning up can be fun,” Susan Alexandra’s founder, Susan Korn, said in a press release. “Together with Bissell, our bag charms celebrate the colorful joy that comes with embracing life fully, even the messy moments.”
Will dolling up home gadgets with charms become the latest It-thing? It’s hard to say, but doing so is part of our larger, collective penchant for infusing purchases (clearly, nothing is off limits!) with personality. Shopping the Bissell x Susan Alexandra collection specifically will help you support a good cause, as 100 percent of its proceeds are going to the Bissell Pet Foundation, which sponsors adoption events, provides access to spay-and-neuter services, helps partners with their microchipping efforts, and supports shelters during natural disasters.
Alleviate mess-related stress by shopping Bissell’s viral Little Green Mini — with over 10,000 five-star reviews to its name on Amazon — and making sure it looks chicer than your new handbag, thanks to the Bissell x Susan Alexandra charm collection.
Courtesy Bissell, Susan Alexandra
Whether you actually decide to bling out your Bissell Little Green Mini (it sprays, it scrubs, it suctions!) with the collaborative baubles in question or save them for your overnight bag, shoulder bag, and even luggage instead, know that they’ll breathe the kind of kidcore playfulness Susan Alexandra is known for into any setting.
The charms you can choose from? We’re so glad you asked. There’s the Mustard Mayhem one, which takes the shape of a glizzy and promises to “bring mouth-watering sass to your bag,” according to Bissell, all while discouraging mustard-related carpet stains from ever becoming part of your reality.
Bissell x Susan Alexandra Mustard Mayhem Bag Charm
Price upon publish date of this article: $68
And if you relate more to alcohol-related spills — which Bissell’s most popular innovation helps manage, quickly and efficiently, to save all your holiday gatherings in the living room — you’ll find a lot to love in the collection’s Mess-Presso Martini charm offering. It’s a beaded beauty that has a gleaming gem as its main event and will pamper you with the kind of glamour you deserve (trust us, if you drink espresso martinis, you’re already glamorous!).
Bissell x Susan Alexandra Mess-Presso Martini Bag Charm
Price upon publish date of this article: $68
With things like this, akin to Pokémons, you have to collect them all, so we urge you to waste no time in acquiring the Kiss & Smudge charm: an editor favorite that alludes to the pesky lipstick smudges all women have to deal with.
Bissell x Susan Alexandra Kiss & Smudge Bag Charm
Price upon publish date of this article: $68
Lastly, if it’s Fido’s fur you’re always finding in the cracks of the couch (the Bissell Little Green Mini‘s four-inch Tough Stain Tool can help inhale all of that up), the Woof, There It Is selection is calling your name. Gloriously, it comes in a bundle with the carpet cleaner itself, so you can spend more time playing fetch with your best boy and less time worrying about all the allergens he’s leaving around everywhere.
Bissell x Susan Alexandra Woof There It Is Bag Charm Bundle
Price upon publish date of this article: $172.99
Feeling indecisive? Grab the best picks from Bissell and Susan Alexandra’s newest — and we hope not final — partnership by scoring the Mini Mess Bag Charm Collection bundle.
Bissell x Susan Alexandra Mini Mess Bag Charm Collection
Price upon publish date of this article: $204
Life is messy, but messes are proof that we are human.
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Meet the Author
Stacia Datskovska is a Senior Commerce Writer at WWD. Previously, she worked at ELLE DECOR as an assistant digital editor, covering all things luxury, culture, and lifestyle through a design lens. Her bylines over the past five years have appeared in USA Today, Baltimore Sun, Teen Vogue, Boston Globe, Food & Wine, and more. Prior to joining ELLE DECOR, Datskovska learned the ins and outs of e-commerce at Mashable, where she tested products, covered tentpole sales events, and curated gift guide roundups. She graduated from NYU with a bachelor’s degree in journalism and international relations. Datskovska regularly reports on new, not-to-miss collaboration releases that are truly worth all their hype.
