Arch Manning Lands First Fashion Deal, Partners With Vuori Clothing

Arch Manning has landed his first fashion deal.

It’s with Vuori, the California-based performance lifestyle brand valued at $5.5 billion; the brand was launched in 2015 by Joe Kudla, who serves as chief executive officer.

“It just made sense for me,” Manning said of the partnership, calling from Austin, where he’s the starting quarterback for the Texas Longhorns.

The 20-year-old — who turns 21 on April 27 — comes from an iconic football lineage, with his grandfather, Archie Manning, and uncles, Peyton and Eli Manning, all having made their legendary marks in the NFL.

“I already wore Vuori in my day-to-day life,” he went on. “I’m pretty much a laidback dresser, so it made sense for me. Whether it’s training or recovering or hanging out, it’s pretty effortless and easy, comfortable, and it mirrors my personal style.”

He keeps his looks casual. “I’m not a huge fashion guy,” Manning said, laughing. “If you saw me dressed, you’d probably understand. But what I liked about Vuori is it’s not trying to be loud. It’s focused, reliable, and feels authentic, just like how, pretty much, I try to be. I think that’s what stood out to me, and that’s what I liked about it. It wasn’t over-the-top by any means.”

He fronts the brand’s new campaign, shot at a local high school stadium in Austin, showcasing Vuori’s Kore Short, made with a boxer-brief liner, and Strato Tech Tee, a stretchy blend that promises to be quick-drying.

“They care about performance, but also how athletes live and prepare for the game outside of football as well, which is important to me,” he said.

The way Manning prepares for a game is by staying focused and present. “I don’t wear headphones, and I don’t wear sunglasses on the walk [out to the field]. I like to hear and see everything and be in the moment.” His go-to meal before a big game is grilled chicken and pasta. “If I had to pick one thing.”

This year, as starting quarterback, he’s looking to be a strong leader: “Every day I’m just focused on getting better, being a better teammate and stepping into more of a leadership role. That’s been big for me…I’ll do anything to help the team win.”

His family has taught him to be “a good person and good teammate,” he said of advice he’s received. “That’s what I’m reminded of all the time. That’s what I try to do before anything else.”

Outside football, he enjoys playing golf, pickleball and hanging out with friends. “Compete, sweat, have fun, laugh,” he said.

What are his plans for his upcoming 21st birthday? He has spring ball practice the day before, he explained.

“So I might have the buddies over and kick it back after the long spring ball,” he said. “It should be fun.”