Cocokind is betting big on the intersection of bubbles and balms.
In a new partnership announced Thursday, the conscious skin care brand has joined forces with the healthy soda alternative, Olipop, to add three limited-edition flavors to its bestselling Ceramide Lip Blur Balm collection. The sweet additions are inspired by Olipop’s cult favorite picks — Strawberry Vanilla, Cherry Cola and Cream Soda — with benefits that stick to the lips. Customers can purchase the balms online and in-store at Ulta Beauty, as well as on cocokind.com.
The Strawberry Vanilla Cocokind x Olipop Ceramide Lip Blur Balm.
“Cocokind and Olipop share a belief that everyday essentials should feel good, do good and bring joy into people’s routines. This collaboration builds on the strong response to our Ceramide Lip Blur Balms — reimagined through Olipop’s iconic flavors — and our community’s appreciation for products that deliver real quality, value and care. It felt like a natural way to bring both brands together to create something approachable and easy to reach for every day,” Priscilla Tsai, founder and chief executive officer of Cocokind.
Packaged in Cocokind’s signature tube with a bubble cap and a built-in ring, the lip balms are formulated with peptides, glycerin and ceramides to nourish and hydrate the lips.
The Cream Soda Cocokind x Olipop Ceramide Lip Blur Balm.
According to Tara Piper, senior vice president of marketing at Olipop, each flavor not only tastes and smells like the corresponding soda, but mimics the same color. While Strawberry Vanilla produces a pink tint, Cherry Cola is a vibrant red and Cream Soda is clear with extra gloss. The finish of all three is said to be soft and “cushion-y,” according to the official press release.
“Olipop has always been about making better choices feel more fun. Partnering with Cocokind was a natural fit to take our flavors beyond the can and into everyday rituals that feel effortless, intentional and enjoyable. From cracking open an Olipop to applying your favorite lip balm, this collaboration turns our most-loved flavors into a playful, feel-good self-care moment,” Piper told WWD.
On top of the product launch, Cocokind and Olipop are inviting eight loyalty members to attend an all-expense-paid trip, from Friday to Monday, across Sonoma and Santa Clara to cohonor their communities. The experience will include flights, luxury hotel stays, meals, glam sessions and gifting suites.
The Cherry Cola Cocokind x Olipop Ceramide Lip Blur Balm.
Beauty’s relationship with wellness has been top of mind for Cocokind over the last few years, especially when it comes to innovation. In December 2024, the brand positioned itself as pioneer in topical electrolytes, with the launch of its bestselling Electrolyte Water Cream, $20. At the time, Piper told WWD these electrolytes “can optimize the performance of the other hydrating ingredients in the formula, like glycerin and beta glucan.”
She continued, “[They] also support the skin’s own natural moisturizing factors to balance moisture levels, support a healthy skin barrier function and defend against environmental stress.”
