Clarks and Timberland slippers have a new home.
On Friday, RG Barry Brands announced a new agreement in principle under which it would acquire substantially all of Green Market Services Co. Inc.’s assets. While terms of the deal were not disclosed, the proposed transaction includes GMS’ licensed slipper businesses for Clarks, Timberland, and their existing private label business, as well as the GMS team that supports those brands.
According to RG Barry, the Clarks and Timberland slipper collections will be showcased as a part of RGB’s brand portfolio during FFANY beginning Dec. 2 at its NYC showroom located at 8 West 40th Street. Other brands available at the showroom will be Dearfoams, Baggallini and Columbus Product Group.
Bob Mullaney, president and chief executive officer of RG Barry Brands, said the proposed transaction marks a “strategic step forward” for the company.
“Clarks and Timberland are heritage brands with deeply loyal followings, much like Dearfoams, and we see meaningful opportunity to expand our presence in the premium slipper category,” Mullaney said. “The RGB Platform is built to integrate and scale brands with disciplined stewardship, comfort innovation, and broader market reach. Grounded in the RGB Way – consumer-focused, data-driven, digital-centric, and earth-first – we’re uniquely positioned to lead Clarks and Timberland into the next chapter of their slipper journey, serving today’s consumer and strengthening long-term brand value.”
Slippers from Clarks.
Courtesy of RG Barry Brands
Lee Smith, president of Columbus Product Group and a 20-year veteran of RG Barry Brands, will oversee both brands and lead the GMS integration.
Smith added in a statement that that the company is “well equipped to elevate” both Clarks and Timberland – particularly from an e-commerce standpoint. “As global licenses, they also offer a powerful opportunity to strengthen overall brand awareness and drive meaningful growth across the RGB portfolio,” he said.
“I’m incredibly proud of what our team has built at Green Market over the years,” Tom Connelly, chief executive officer of Green Market Services, added. “RG Barry is the right home for these brands – one that brings deep category expertise and a clear vision for their future.”
