With a slew of active-packed products — some of which purport benefits that go beyond the topical, à la Neuraé — hitting the market, WWD rounds up up seven first-quarter skin care launches that should be on the industry’s radar.
1. Neuraé Harmonie Oil
$180 at neurae.com
Stressed-out skin hates to see a Neuraé product coming. At least, that’s the ethos Sisley Paris was channeling when it introduced the neurocosmetics-powered range last year, aiming to offer mood-boosting benefits in addition to physical R&R for the skin. Its newest facial oil is no exception: meant to be applied before the brand’s signature Harmonie Serum, the Harmonie Oil taps soothing bisabolol, phyto-squalane and vitamin E-rich tocopherols to nourish and calm the skin, meaning also to trigger mental and emotional relaxation.
2. Olehenriksen Après Skin Multiuse Rescue Crème Overnight Moisturizer + Mask
$48 at Sephora, Ulta Beauty, olehenriksen.com
Olehenriksen, whose $22 Pout Preserve Peptide Lip Treatment is among TikTok’s presiding beauty fixations (and accounts for more than 5 percent of monthly lip treatment sales at Sephora, per YipitData), is looking to bring similarly buzzworthy moisture to the face and body with its latest rich cream. Inspired by Scandinavian winters, the moisturizer taps electrolytes, ceramides and black currant and cloudberry oils to hydrate the skin and recover skin barrier strength.
3. Chanel No.1 de Chanel Rich Revitalizing Cream
$120 at Ulta, Bloomingdale’s, Macy’s, chanel.com
Chanel has reformulated the flagship cream for its No.1 skin care and makeup line. Now in a lightweight, gel-cream texture (versus its previous whipped formula), the moisturizer taps star ingredient red camellia extract, plus ceramides and an oligopeptide, aiming to plump the skin and boost its elasticity.
4. Beekman 1802 Milk Shake Body
$49 at beekman1802.com
Beekman 1802 wants to make skin care perfume happen. The goat milk-powered brand is marking its first fragrance foray with a trio of body mists that tap goat milk, squalane and hyaluronic acid, aiming to offer nourishment in addition to scent. The expansion aims to build on the success of Beekman’s Milk Shake facial toner mist, which cofounder Brent Ridge said is “our most popular product across all age groups,” while capitalizing on the body mist boom of 2024 in a new way “that promotes skin health and wellness while still incorporating the sensorial and fun elements that make fragrance such an exciting category.” The scents at launch include Coconut Cream, Lavender and Honey and Orange Blossom.
5. Shani Darden Rescue Serum
$68 at Sephora, shanidarden.com
Celebrity aesthetician Shani Darden is adding a new targeted offering to her portfolio of serums — which industry sources estimate accounts for roughly 50 percent of her eponymous brand’s sales. Featuring a 10 percent azelaic acid complex and oat, aloe and licorice extracts, Rescue Serum is meant to address redness, irritation, blemishes and post-acne marks. Hyaluronic acid and panthenol keep the skin hydrated.
6. Byoma Phyto-Mucin Glow Serum
Launching Feb. 2 for $15.99 at Target, Ulta and byoma.com
Byoma is kicking off the year with another skin barrier-boosting offering. Tapping into consumer interest in snail mucin, introduced to the U.S. thanks to K-beauty, the mass market darling — which is projected to reach $300 million to $500 million in sales this year — has harnessed phytomucin, a plant-based alternative that seeks to offer the same skin-hydrating, sensorial appeal. Derived from Japanese plants, the active purports to reduce water loss, working alongside panthenol and peptides in the serum to improve moisture and skin texture.
7. Ouai Detox Face Cleanser
$30 at Sephora, ouai.com
Celebrity hairstylist Jen Atkin is coming for skin care, too. The Ouai founder has entered the category via a facial “detox” cleanser, infused with a balance of niacinamide, glycolic acid and PHAs which aims to purify the skin while offering a light enough exfoliation to refine but not strip. The launch comes in the brand’s earthy, ginger-imbued Cape Town scent.